- Both Lewis Hamilton as well as George Russel’s cars will certainly not sporting activity the FTX logo design.
- In 2021, Mercedes partnered with FTX to advertise the brand name as well as launch an NFT collection.
Before Sunday’s last race of the period in Brazil, the Mercedes Solution One group revealed on Friday that they had actually ceased a cooperation handle bankrupt cryptocurrency exchange FTX. The F1 group had actually stated that they are maintaining a mindful eye on the circumstance with the trading system, they have actually currently specified that the cooperation is currently ended.
Furthermore, Mercedes, among one of the most effective Solution One groups, has actually verified that both Lewis Hamilton as well as George Russel’s cars will certainly not still sporting activity the FTX logo design throughout this weekend break’s Sao Paulo Grand Prix.
Multitude of Collaborations
In 2021, Mercedes partnered with FTX to advertise the brand name as well as launch an NFT collection for dedicated clients. Previously this year, Toto Wolff, the chief executive officer of the previous, stated that cryptocurrencies belong of “the modern technology” which the market would certainly thrive in the years to find.
In current months, the highest degree of worldwide auto racing has actually authorized a multitude of sponsorship handle firms associated with the electronic possession market.
The cryptocurrency trading system Crypto.com ended up being Solution One’s Inaugural as well as international Companion in 2021. As one would certainly anticipate, the firm’s symbol is plainly noticeable on the rails at perpetuity. In February of 2022, the system additionally ended up being the Authorities Companion of the Miami Grand Prix.
Beginning in 2022, Bybit ended up being the Principal Group Companion for Red Bull’s Solution One group after authorizing an agreement with the auto racing clothing. As component of the $150 million contract, the trading location’s logo design will certainly show up on Max Verstappen as well as Sergio Perez’s auto racing attires as well as cars.
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